Land Rover logo has a pretty hilarious, but personally-stressing story. The point of logo creation comes after the decision on the final name of the company. Land Rover went through a terrible dilemma while deciding the companys name. Land Rover is owned by the Rover Group, which was previously called BL Group. It is still unknown that why the BL Group changed its name to several other names and finally agreed on the Land Rover name. Whatever the reason was, the company emerged as an agriculture-friendly group of automakers.